20 April 20–26, 2023 dallasobserver.com DALLAS OBSERVER Classified | MusiC | dish | Culture | unfair Park | Contents ▼ OPENINGS AND CLOSINGS TIGER PUTT-PUTT A MINIATURE GOLF VENUE DESIGNED BY TIGER WOODS, ALONG WITH A RESTAURANT AND BAR, WILL OPEN IN THE COLONY LATE THIS YEAR. BY LAUREN DREWES DANIELS W FAA reported recently that Pop- Stroke, a Florida-based restau- rant, bar and putting green, has secured a location at the Grandscape in The Colony. PopStroke is a “technology-infused golf-entertainment concept” with profes- sionally designed putting courses along with high-end food and beverages. In 2019 the company entered a partnership with Tiger Woods, who is responsible for designing the putting courses at all PopStroke locations. The PopStroke experience is enhanced in several ways. For one, the golf balls transmit scores electronically to a PopStroke app, which means no smudging of the scores. What’s the fun of putt-putt if there’s no ar- guing about dumb stuff, though? More important, perhaps, food and drinks can be delivered directly to the greens. According to a state filing, PopStorke will be 13,000 square feet in size and will have 37 outdoor mini-golf holes and an outdoor playground area. The estimated cost of the project is $5.2 million with a construction start date of June 1 and an anticipated com- pletion date of Dec. 31, 2023. Really, just $5.2? (Yes, really.) Seems light. But whad- daweknow about putt-putt? The mother ship of PopStroke, the GrandScape in The Colony, spans more than 400 acres. It includes 3.9 million square feet of retail, entertainment and residential space. It is already home to one miniature golf location, Puttery, a restaurant, bar and indoor golf space. There’s surely room for two. This will be the second Texas location; there are five PopStrokes in Florida and two in Arizona. There is currently a PopStroke in Katy, just west of Houston that has two mini-golf courses, a full-service restaurant and a rooftop bar. ▼ DRINKING ‘KIND AND GOOD’ BUD LIGHT’S RECENT TRANSGENDER COLLABORATION EXPLAINED. BY LAUREN DREWES DANIELS F ood and drink have a long history as cat- alysts for advocacy. There was the fa- mous tea party in Boston when ungrateful colonists no longer wanted to pay taxes without a voice in how they were gov- erned. And who remembers “freedom fries” after France opposed the U.S. invasion of Iraq? We showed them. And then there is the ongo- ing refusal of some to get in the long lines that consistently wrap around Chick-fil-A because of their activist stance against LGBTQ groups. Recently Bud Light partnered with trans- gender influencer and activist Dylan Mul- vaney, sparking a controversy after she posted a video with cans of Bud Light bear- ing her image, which were created to cele- brate the one-year anniversary of her gender transition. Bud Light, which is owned by Anheuser-Busch InBev, custom-made these for Mulvaney and were not available for sale. The most notable backlash, unfortu- nately, came from Kid Rock, who posted a video using a semiautomatic AR-15-style ri- fle to destroy a stack of Bud Light cans. The literally sickening irony is the number of people who have died from supporting a person’s right to be whoever they want, ver- sus the number of people who have died from an AR-15. This week. We reached out to a handful of Dallas bars to see if they’d noticed any chatter or change in Bud Light sales. One didn’t know what the controversy was; another said they don’t ever sell much Bud Light. Locally, the only reference we found was from Alexandre’s on Cedar Springs Road, which posted a message on Facebook that it has always received “woke” beers and will continue to welcome the full line of Anhue- suer-Bush products, which includes Miche- lob Ultra, Stella Artois, Estrella Jalisco, Natural Light, Hoegaarden, Landshark, Shock Top and craft-ish beers like Karbach. Speaking of Karbach: it’s not widely known that Houston-born Karbach is under the AB InBev brand. Conservative Texas representative Dan Crensahw posted a video saying because of Bud Light’s “stupid ad campaign” he was throwing out all his Bud Light, then showed a fridge stocked with Karbach. The roots of this Bud Light partnership with Mulvaney could be just the tip of the all-inclusive iceberg with the brand. Bud Light hired a new vice president of market- ing, Alissa Heinerscheid, in July 2022. For a little insight into Heinerscheid, she was a guest on the podcast Make Yourself at Home and spoke about being the first woman tasked with elevating the declining Bud Light brand. Speaking of the potential impact in her position, she had this to say: “The most important thing about this job is that you have to prioritize bringing other people along the way. Community and women. It doesn’t mean anything unless I am positively impacting other people. ... I try to build teams of people who maybe nobody else has taken a chance on yet. I try to bet on people who haven’t had the opportunity, bet on people that have similar values as me, who are hungry and want to do great things, but care about each other and protect each other, and are kind and good.” The word on TheStreet is that Anheuser- Busch stock hit a 52-week high “despite the controversy” last week. Or perhaps because of its all-inclusive messaging. 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